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Free Google Ads tools, no sign-up needed.

Calculate your ROAS, simulate bids, build keywords and negatives for your business, check your ChatGPT Ads pixel and review your account every month. Free, no sign-up.

8 free tools
No sign-up required
In English and Spanish
TrackerNew
ChatGPT Ads Pixel Checker
Enter your website and we tell you whether the ChatGPT Ads pixel really reports visits, whether it sends conversion events, and whether your own security settings are blocking it without a single error on screen.
Suggested negatives:
free
ExactHigh
tutorial
PhraseMed
how to
PhraseMed
AnalyzerAI
Keyword & Negative Keyword Planner
Give us your brand and your website. We read your site to understand what you sell, how you sell it and at what price, and return the keywords to bid on grouped by intent, your real competitors, and the negatives with the reason for each one.
You answer by area:
Campaign structureYes · Partially · No
Bidding and budgetYes · Partially · No
Action plan
Ordered by impact
Scorer
Monthly Account Check
The deep check: 20 questions, a score per area, and a prioritized action plan. Run it again next month and compare.
Lower
Fewer clicks
and less spend
→
Current
Your CPC
and your clicks
→
Raise
More clicks
and more spend
Most profit
With the value of a conversion
Calculator
Bid Simulator
See how changing your CPC bid moves clicks, conversions, and total cost, so you can find the point where more volume stops paying.
Yours
Yours
Your break-even ROAS
With your margin
Calculator
ROAS Calculator
Calculate your return on ad spend and the break-even point of your campaigns, with the margin included so the number means something.
The bid Google estimates to show at the top
IndustryPick yours
CountryPick yours
FromUp to
Tracker
CPC Benchmark Pro
Google's estimates of the bid to show at the top, by industry and country, with the range instead of a single average that hides half the story.
Your script, ready to paste:
function pausarSinConversiones() {
var informe = AdsApp.keywords()
…
}
Analyzer
AI Script Generator
Describe what you want to automate and get a ready-to-install Google Ads script, with the installation steps.
Quality ScoreThe 1-10 grade that sets your CPC
ROASRevenue per euro spent
Impression ShareHow much of the auction you capture
Analyzer
Google Ads Glossary
Every Google Ads metric and concept explained in plain language, with what it actually changes in your account.
8
Free tools · Always free
0 €
No sign-up, no card
EN · ES
Available in English & Spanish
2026
Benchmarks updated

Go beyond free.
Audit your real account.

These tools work with what you tell them. Connect your account and the analysis uses your real data: where the budget goes, which searches you actually get, and whether your conversions are tracked properly.

Free auditNo credit cardCancel anytime
Next step

See what's actually draining YOUR Google Ads account

These tools give estimates. To know what is really happening in your account, connect it and we run the free audit on your real data.

See my free audit

Requires connecting Google Ads · No credit card

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Use the tools, then audit the account they belong to

These calculators work with numbers you type in. The free audit reads your real account and tells you how much of your spend brought you nothing.