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Most Google Ads accounts waste 20-30% of their budget on irrelevant clicks, poor Quality Scores, and unoptimized campaigns. The problem is that most advertisers do not know WHERE the waste is happening.
A proper Google Ads audit identifies the specific leaks in your account, prioritizes what to fix first, and shows you exactly how much money you can save. And with AdPredictor, you can run one for free in 30 seconds.
A comprehensive Google Ads audit examines your account across multiple dimensions. Here is what AdPredictor's free audit covers:
The audit identifies keywords that are spending your budget without generating conversions. It shows you the exact keywords, how much they have spent, and whether they should be paused, adjusted, or added as negative keywords.
Quality Score directly affects your CPC. A score of 3 means you pay 3x more per click than an advertiser with a score of 10 for the same keyword. The audit checks your Quality Score distribution and identifies the keywords dragging your account down.
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Poor account structure leads to wasted budget and low relevance. The audit checks for bloated ad groups (too many keywords per group), single-ad-group campaigns, keyword cannibalization (same keyword in multiple campaigns), and missing ad extensions.
Are you spending your daily budget too fast? Too slow? The audit analyzes your spend patterns, identifies campaigns that consistently exhaust budget before noon (missing afternoon traffic), and spots underspending campaigns leaving opportunities on the table.
Your ads might be showing for completely irrelevant searches. The audit reviews your search terms report, identifies terms that waste money, and recommends specific negative keywords to add.
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Some devices and locations convert much better than others. The audit breaks down performance by device (desktop, mobile, tablet) and highlights geographic areas that drain budget without results.
How do your metrics compare to industry averages? The audit compares your CTR, CPC, and conversion rate against benchmarks for your industry, so you know if your performance is above or below average.
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What if this is happening in YOUR account right now?
Connect Google Ads and see your wasted spend in 30 seconds. Read-only, no signup.
Audit my account freeThe free audit shows you the problems. If you want the full breakdown with specific keywords to pause, campaigns to restructure, and a downloadable PDF report, you can unlock the complete audit for a one-time fee of 29 EUR.
Because we want you to see the value before paying anything. Most advertisers are surprised by how much waste their account has. Once you see the problems, the full audit (29 EUR one-time) gives you the exact playbook to fix them.
There is no subscription, no credit card required for the free audit, and no lock-in. You can use the free version as often as you want.
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The audit works for any account size. Whether you spend $500/month or $50,000/month, the analysis adapts to your data. For smaller accounts, the audit focuses on the highest-impact optimizations that make the biggest difference with limited budget.
We recommend running an audit at least once per month. Google Ads is dynamic: competitors change bids, new search terms appear, and seasonal patterns shift. A monthly audit catches problems before they drain significant budget.
For ongoing monitoring, AdPredictor also offers a Chat + Watchdog subscription (9.95 EUR/month) that monitors your account 24/7 and alerts you when something needs attention.
Yes. The basic audit (health score, alerts, wasted spend total, benchmark comparison) is completely free. The full report with specific keyword-level recommendations and PDF download is 29 EUR one-time.
We use Google OAuth with read-only access. We cannot make any changes to your account. Your data is encrypted in transit and at rest. We do not share your data with anyone.
No. Everything runs in your browser. You just sign in with your Google account and the audit starts automatically.
About 30 seconds. Our AI analyzes your campaigns, keywords, search terms, Quality Scores, and budget pacing simultaneously.
Yes, if you have access to the Google Ads account through an MCC (Manager account) or direct access.
Get your free Google Ads audit now (30 seconds, no signup)
Try free toolA systematic account audit finds issues that cost money every day but never appear in your top-line metrics. Here's the 15-point checklist professionals use to review any Google Ads account.
The definitive 30-point Google Ads audit checklist for 2026. Covers conversion tracking, keywords, ad copy, bidding, budget, Quality Score, audience targeting, and account structure. Free template included.
Every Google Ads bidding strategy compared: Manual CPC, Enhanced CPC, Target CPA, Target ROAS, Maximize Clicks, Maximize Conversions, and more. With a decision flowchart.
Full topic guide
Wasted Spend in Google Ads: How to Find It and Fix It →Learn exactly how to identify, diagnose, and eliminate wasted ad spend in Google Ads — with AI-powered methods, checklists, and real examples.
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