€9.95/month, optional, cancel whenever. Buying the full audit includes the first 30 days at no cost.
It answers about your account, not about Google Ads in general. Before answering it has your campaigns, keywords, search terms, daily performance and your breakdowns by device, location and time of day.
Useful questions look like:
It says when it does not know something rather than filling the gap, and it tells you which part is a calculation on your data and which part is its own interpretation.
It cannot make changes in Google Ads. It reads and explains; applying is your call.
It reviews the account every night and only writes to you when something is worth writing about. What it watches:
It compares today against your recent past, which is why it needs some history to work: a brand new account has nothing to compare against yet.
You also get a weekly summary on Mondays.
From the settings page of your audit, one click. It stays active until the end of the period you already paid.
When you cancel:
Your paid audit is not affected by any of this. It was a one-time purchase and stays accessible.
Coming back later is one click too, at your region's price, and the account rebuilds from Google on the next sync.