Aprovecha las herramientas y escala con la plataforma completa

Pasa de analisis puntual a optimizacion continua con insights IA, predicciones y acciones directas en Google Ads.

Prueba gratis Ver precios Leer blog Ver guías

Calculator 14k+ users

ROAS Calculator

Calculate your Return on Ad Spend instantly. Compare your ROAS against industry benchmarks and find your break-even threshold.

Instant results

100% free

No signup required

Enter Your Campaign Data

All calculations run instantly in your browser — no data is sent anywhere.

Revenue Generated (from ads)

Ad Spend

Profit Margin (for break-even)

ROAS

—

Revenue per € spent

Gross Profit

—

Revenue minus spend

ROI

—

Return on investment

Your ROAS vs. Industry Benchmarks

E-commerce

3–5x

SaaS

4–8x

Local Services

2–4x

Lead Gen

3–6x

Break-Even ROAS

The minimum ROAS you need to cover your ad spend based on your profit margin. Any ROAS above this means you're profitable.

Profit Margin (already entered above)

e.g. if you keep 30 cents of every euro in revenue

Break-Even ROAS

—

Enter your margin to calculate

How It Works

Three steps to ROAS clarity

Understand your ad profitability in under 30 seconds.

Enter your revenue

Input the total revenue generated from your Google Ads campaigns. Find this in your Google Ads Conversions report under "Conversion value".

Add your ad spend

Enter the total amount spent on ads this period. Add your profit margin to calculate the minimum ROAS you need to stay profitable.

Compare against benchmarks

See exactly where your ROAS stands vs. your industry. The bar chart shows how you compare to e-commerce, SaaS, local services, and lead gen averages.

Pro Tips

How to improve your ROAS

🎯

Raise Quality Score

A QS of 10 vs. 5 can reduce your CPC by up to 50%. Better CPC = same conversions at lower spend = higher ROAS.

🚫

Add Negative Keywords

Irrelevant clicks drain spend with zero return. A curated negative keyword list can improve ROAS by 20–40% in most accounts.

📊

Pause Low-ROAS Campaigns

Shift budget from campaigns below your break-even ROAS to those performing above it. Simple reallocation can double your overall ROAS.

🛒

Improve Landing Page CVR

A 1% increase in conversion rate directly multiplies your revenue without increasing spend. Better landing pages = better ROAS.

Want full automation?

Monitor ROAS automatically,
24/7 with AI

AdPredictor AI tracks your ROAS in real-time, alerts you the moment it drops, and shows you exactly which campaigns or keywords to fix.

Start 14-day free trial See pricing

No credit card required 14 days Professional free Cancel anytime

Guías relacionadas

Forecasting en Google Ads: Predice el Rendimiento de tus Campañas con IA

Cómo hacer forecasting en Google Ads, estimar ROAS, fijar presupuestos realistas y usar IA para predecir resultados antes de invertir.

Smart Bidding en Google Ads: Guía Completa de Estrategias

La guía completa de Smart Bidding en Google Ads — Target CPA, Target ROAS, Maximizar Conversiones, Maximizar Valor de Conversión. Cuándo usar cada estrategia, datos necesarios, período de aprendizaje y errores comunes.

Automatiza esto con IA

Detecta problemas reales en tu cuenta de Google Ads

AdPredictor conecta con tu cuenta (solo lectura), analiza con IA y sugiere acciones concretas. Sin tarjeta. Sin setup.

Empieza ahora

Sin tarjeta · Cancela cuando quieras

Aprovecha las herramientas y escala con la plataforma completa

Pasa de analisis puntual a optimizacion continua con insights IA, predicciones y acciones directas en Google Ads.

Prueba gratis Ver precios Leer blog Ver guías

Back to all tools

Calculator 14k+ users

ROAS Calculator

Calculate your Return on Ad Spend instantly. Compare your ROAS against industry benchmarks and find your break-even threshold.

Instant results

100% free

No signup required

Enter Your Campaign Data

All calculations run instantly in your browser — no data is sent anywhere.

Revenue Generated (from ads)

Ad Spend

Profit Margin (for break-even)

ROAS

—

Revenue per € spent

Gross Profit

—

Revenue minus spend

ROI

—

Return on investment

Your ROAS vs. Industry Benchmarks

E-commerce

3–5x

SaaS

4–8x

Local Services

2–4x

Lead Gen

3–6x

Break-Even ROAS

The minimum ROAS you need to cover your ad spend based on your profit margin. Any ROAS above this means you're profitable.

Profit Margin (already entered above)

e.g. if you keep 30 cents of every euro in revenue

Break-Even ROAS

—

Enter your margin to calculate

How It Works

Three steps to ROAS clarity

Understand your ad profitability in under 30 seconds.

Enter your revenue

Input the total revenue generated from your Google Ads campaigns. Find this in your Google Ads Conversions report under "Conversion value".

Add your ad spend

Enter the total amount spent on ads this period. Add your profit margin to calculate the minimum ROAS you need to stay profitable.

Compare against benchmarks

See exactly where your ROAS stands vs. your industry. The bar chart shows how you compare to e-commerce, SaaS, local services, and lead gen averages.

Pro Tips

How to improve your ROAS

🎯

Raise Quality Score

A QS of 10 vs. 5 can reduce your CPC by up to 50%. Better CPC = same conversions at lower spend = higher ROAS.

🚫

Add Negative Keywords

Irrelevant clicks drain spend with zero return. A curated negative keyword list can improve ROAS by 20–40% in most accounts.

📊

Pause Low-ROAS Campaigns

Shift budget from campaigns below your break-even ROAS to those performing above it. Simple reallocation can double your overall ROAS.

🛒

Improve Landing Page CVR

A 1% increase in conversion rate directly multiplies your revenue without increasing spend. Better landing pages = better ROAS.

Want full automation?

Monitor ROAS automatically,
24/7 with AI

AdPredictor AI tracks your ROAS in real-time, alerts you the moment it drops, and shows you exactly which campaigns or keywords to fix.

Start 14-day free trial See pricing

No credit card required 14 days Professional free Cancel anytime

Guías relacionadas

Forecasting en Google Ads: Predice el Rendimiento de tus Campañas con IA

Cómo hacer forecasting en Google Ads, estimar ROAS, fijar presupuestos realistas y usar IA para predecir resultados antes de invertir.

Smart Bidding en Google Ads: Guía Completa de Estrategias

Automatiza esto con IA

Detecta problemas reales en tu cuenta de Google Ads

AdPredictor conecta con tu cuenta (solo lectura), analiza con IA y sugiere acciones concretas. Sin tarjeta. Sin setup.

Empieza ahora

Sin tarjeta · Cancela cuando quieras

Aprovecha las herramientas y escala con la plataforma completa

ROAS Calculator

Three steps to ROAS clarity

How to improve your ROAS

Keep optimizing

Monitor ROAS automatically,24/7 with AI

Detecta problemas reales en tu cuenta de Google Ads

Aprovecha las herramientas y escala con la plataforma completa

ROAS Calculator

Three steps to ROAS clarity

How to improve your ROAS

Keep optimizing

Monitor ROAS automatically,24/7 with AI

Detecta problemas reales en tu cuenta de Google Ads

Monitor ROAS automatically,
24/7 with AI

Monitor ROAS automatically,
24/7 with AI