Advanced LTV Calculator

Customer Lifetime Value Calculator

Calculate customer LTV with cohort analysis, predictive models and retention strategies to maximize profitability.

Customer Data

Cohort Analysis (24 months)

MonthCustomersRetention %Revenue

Segment Comparison

SegmentNet LTVROI %PaybackPerformance
Premium Customers$1365.001820.0%0.8mExcellent
Standard Customers$193.00428.9%1.6mExcellent

Net LTV

$1365.00
Excellent
Gross LTV: $3600.00

Key Metrics

ROI1820.0%
Payback Period0.8 months
Monthly Value$100.00
Retention Rate85.0%
Churn RiskLow

Revenue Projections

Year 1$1200.00
Year 3$3600.00
5-Year Projection$6012.00

Optimization Strategies

• Very profitable segment - consider scaling acquisition

• Implement personalized loyalty programs

• Monitor cohorts monthly to detect trends

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